Devin Booker gives the MSU basketball team the Michigan State-inspired Book 1

Phoenix Suns guard Devin Booker debuted his first signature shoe with Nike just a year ago and we've seen a number of colorways since then. Some highlight personal aspects of Booker's life, like the Haven Book 1, named after his pit bull, while others, like the Moss Point Book 1, pay homage to his roots.

Athletes across the board have embraced the Book 1 models and showcased them on the court. This year, Booker is expected to release Suns-themed colorways, including Court Purple/Sundial later in the year. And let's not forget the Forrest Gump and Nike Cortez-inspired Book 1s that will be released sometime this season. With such a timeless design, it's no wonder these shoes have spawned so many variations that people love.

With the colorways come the drops, and Booker continues to surprise and delight in this area. Today he gifted a special and one-of-a-kind “Sparty PE” to the Michigan State basketball team, on whose home court he will play tonight against the Detroit Pistons.

A “PE” or “Player Edition” refers to a specialized line of shoes made specifically for professional athletes and designed with unique features or color combinations that make them stand out on the court. Unlike standard versions, PEs are not available in retail stores, so they are reserved only for players who wear them during gameplay.

It's a level of exclusivity that reflects the personalized nature of these shoes, showcasing designs tailored to each player's style or team affiliation, creating a sense of rarity and prestige that fans admire, but don't can be reached so easily. In this case, that's Michigan State basketball.

Yes, that's Tom Izzo holding a pair of Book 1s. As the head coach at Michigan State, a Nike-sponsored school, it's no surprise that he collaborated with the brand to create these exclusive athletic shoes. The partnership not only underscores Booker's connection to Nike, but also strengthens the relationship between the university and the brand.

Izzo extended that connection to his team, ensuring that every player received a pair, symbolizing Nike's unity and investment in both the program and the players who embody its spirit. It's a gesture that underlines the intersection between sportiness, loyalty and branding.

This certainly won't hurt MSU recruiting…