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NEW YORK – FuboTV Inc. (NYSE: NYSE:), a sports-focused live TV streaming service, has launched its Multiview feature in beta on Select Roku (NASDAQ:) Streaming Devices. The company, which is positioning itself as a pioneer in the Virtual Multichannel Video Programming Distributors (vMVPD) market, claims to be the first to offer a user-configurable multiviewing experience on Roku, which stands for hours as the leading streaming platform in the United States is available to stream from December 2023.

The new feature will allow Fubo subscribers to watch up to four live channels simultaneously, which the company says is particularly useful for sports and news content. This customizable viewing option is now available across all channels on the Fubo service.

Fubo initially launched a version of this feature for Apple (NASDAQ:) TV users in 2020, demonstrating its focus on innovation in the live TV streaming space. The company emphasizes that the multiview feature is part of its broader product personalization strategy, which aims to improve user experience by allowing viewers to customize their content consumption.

The streaming platform, which operates in the US, Canada, Spain and, through Molotov, France, prides itself on bringing together a comprehensive range of live sports, news and entertainment in a single application. FuboTV highlights its lineup of over 400 live sports, news and entertainment channels in the U.S., including all Nielsen-rated sports channels.

Isaac Josephson, senior vice president of product management at Fubo, expressed excitement about extending the multiview feature to Roku users, suggesting that it aligns with the company's goal of ensuring fans are fully engaged in their favorite content can let in.

The announcement is based on a press release from FuboTV Inc. and demonstrates the company's continued efforts to differentiate itself in the competitive streaming market through a focus on user experience and content accessibility.

In other recent news, fuboTV has made significant progress in its business operations. The sports-first live TV streaming platform reported a 26% increase in total North American revenue to $382.7 million for the second quarter of 2024, accompanied by a 24% growth in paid subscribers, now totaling 1, 45 million. The company's advertising business also saw revenue rise 14% to $25.8 million.

In addition to financial growth, fuboTV has further developed its advertising capabilities with the launch of a new advertising format called “The Triple Play” for its connected TV service. The company also expanded its combat sports offerings with the launch of BKFC TV, a free ad-supported streaming TV channel of the Bare Knuckle Fighting Championship.

On the legal front, fuboTV obtained an injunction against a joint venture between The Walt Disney Company (NYSE:), FOX Corp. and Warner Bros. Discovery (NASDAQ:), temporarily reducing competition. In response to these developments, Roth/MKM maintained its Neutral rating on fuboTV and adjusted its price target from $1.75 to $2.00, while Seaport Global Securities downgraded the stock to Neutral from Buy. These are the latest developments in fuboTV's business and market position.

Investing Pro Insights

As FuboTV Inc. (NYSE: FUBO) continues to innovate in the live TV streaming space with its new multiview feature, investors and stakeholders are keeping a close eye on the company's financial health and market performance. According to data from InvestingPro, FuboTV's market cap is currently $469.3 million. The company recorded significant revenue growth of 29.03% over the last twelve months (as of Q2 2024), indicating strong demand for its services despite the competitive landscape.

However, challenges remain for FuboTV. The company's gross profit margin is relatively low at 8.95%, reflecting the costs associated with providing its extensive offering of live sports, news and entertainment networks. This metric, coupled with the company's operating profit margin of -16.69%, could cause investors to be concerned about the sustainability of FuboTV's growth trajectory.

One of the InvestingPro tips highlights that FuboTV may struggle to make interest payments on its debt, which is a crucial factor to consider for long-term viability. On a positive note, four analysts have revised their earnings upwards for the coming period, suggesting that positive developments may be on the horizon for the company. For investors looking for more insight, InvestingPro has additional InvestingPro tips.

FuboTV's share price movements have been quite volatile, with a decline of 12.18% in the last week and a decline of 30.1% in the last month. Still, it's worth noting that the stock has posted a strong return of 16.1% over the last three months. These fluctuations highlight the importance of staying informed about the latest market trends and company-specific news, which can be further explored through InvestingPro's comprehensive analysis.

This article was created with the assistance of AI and reviewed by an editor. Further information can be found in our terms and conditions.

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